Will Stallone return to trash even more hotels in Rio de Janeiro?

This is a dialogue that will discuss an apparent trend, Brazil’s presence in the film industry is maturing. It’s already been established that Rio de Janeiro will be hosting both the World Cup as well as the Olympics. This in addition to Brazil’s economic improvement has had a striking effect on the Latin country’s logistical capabilities.

No longer just an area for a vacation or taking a holiday, apartments, flats and hotels are springing up that could easily provide accommodations to Hollywood’s masses. Should more big budget films appear to the shores of Copacabana and Ipanema. Over the past few years, Incredible Hulk, starring Edward Norton was filmed in Rio de Janeiro as well as more recently Stallone’s Expendables was also filmed in Brazil. Conceivably he’ll be back to blow up a few more buildings and hotels.

After Elite Squad II, was released at cinemas across Brazil in early October, taking in a record R$14 million (US$8.23 million) at the box-office receipts in its first weekend. As the sequel to the 2007 hit there was loads of hype and hope, while also providing yet more facts that Brazil’s industry is not only growing, it is pushing inventiveness to the next level.

While Rio de Janeiro was once just a place to take a vacation and visit the beautiful beaches of Copacabana and Ipanema, it would now appear that the type of real estate has improved. While it once was cost prohibitive for production companies to travel to Brazil to make their films it would now seem to be that the playing fields are transforming. Rentals of more intricate equipments are now readily available and Brazil now has very creative professionals to bring to the table. The industry is without doubt growing. The fact that professionals can be found who live in the country in their own homes and apartments can surely lower expenses, such as the bills you are likely to have in hotels.

So is Brazil set to be home of the Latin Hollywood? May be, at the rate that apartments and flats are being built, it’s only logical that there is major expansion taking place in all markets of Brazil’s economy. While the supply of accommodations is obvious, it can also be noted that contributions that can be made by skilled artists and workers is also developing. Without a doubt, the artistic contributions to the film industry originating in Brazil will be something to keep an eye on in the coming years.

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April 25 2011 04:01 am | Destinations

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