Big Help from Small Tips

by Ian Kleine

Here are some small tips I’ve come across a lot of these art tips across states. Some, I found out, to be working wonders, even if they’re hardly noticeable and don’t expend too much energy. But they’re quite a big help concerning on how to keep your customers, how to reinforce them and how to strengthen your relationships with them. You’ll need all the help you can get. Try these tips out and see for yourself.

First thing to do is after finishing a deal. Keep your customer’s contact details and few days after, send a personal, hand-written note thanking them for their business and hoping to do more in the future. A thank you note makes the whole thing personal, making it appealing and at the same time, reminding the customer that you actually care. Just make sure to write your note as short as possible, no flattery, and unscripted. Let the customer feel. Bee as genuine about your happiness for doing business with the person.

Another tip: never leave your post. That means to not ever, EVER, leave your table unattended and/or without anybody manning the stations. Giving yourself to your business means giving a whole lot of your aspects into it, including time and constant attention. If a prospective client sees your empty table, that is instant money turning into stone. It will also do bad for your non-existent reputation (non-existent because he or she hasn’t even seen your face and you already have a bad rep with the client). Whatever you do, you paid for that space. You better make good use for it.

Be a friend, be an agent, be a customer; but don’t look like a proprietor in front of the client. Everyone has a pretty bad impression regarding salespersons (you could see the image of a widely-grinning, hat-wearing salesman with an evil glint in the eye, and an avid stare at your wallet). Customers would feel more comfortable if you would go down to at least their level (or away from the manager-high-seat) and act like another perusing customer.

The over all idea is: bring your business to a personal level with your clients. Craft business isn’t about just making money with your personal handiwork, but it also means meeting the people who are buying your products. Creating an interpersonal relationship with your clients is one way to reinforce your market base, and to also create a network of your own which could benefit you in the future.

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July 16 2009 03:12 am | travel-tips

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